Key Strategy Tools, How to be Complete, Emotion by Design, Scale Millionaire 4 Books Set
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Scale Up Millionaire: How To Sell Your Way To A Fast Growth, High Value Enterprise..
How Would It Feel To Master Selling, Take Control Of Your Business Growth And Become A Scale Up Millionaire? Gordon McAlpine is a self-made, successful entrepreneur who has been there and done it. By starting up, growing and exiting a highly successful global technology company without any funding from investors or the bank, he has personally proved that the organic Scale Up of a business really is an achievable dream. In Scale Up Millionaire he reveals his proven 6-Step Scale Up Process. Scale Up Millionaire gives you the opportunity to sell your way to a fast growth, high value enterprise, with the potential for a life-changing exit.....
Emotion by Design: Creative Leadership Lessons from a Life at Nike
Join Greg Hoffman, Nike's former Chief Marketing Officer, as he helps craft the company's iconic campaigns for Ronaldo and Serena, Olympic Games and World Cup finals. Together, his insights offer a revelatory method that will make any brand more creative: emotion by design.'An unforgettable account of a man and a business that never had to try to be someone else's idea of cool - because they had already defined it themselves' Rory Sutherland, Vice-Chairman of Ogilvy and author of Alchemy
Key Strategy Tools: 88 Tools for Every Manager to Build a Winning Strategy
Key Strategy Tools empowers managers with 88 strategic tools to help build sustainable competitive advantage and ensure long-term success for your business.Within the structure of a straight forward strategy process, the Strategy Pyramid, the book gives you classic strategy models such as Porter's Five Forces or Kim and Mauborgnes Blue Ocean Strategy, as well as broader strategic techniques like rating your competitive position or making strategic investment decisions...
How to be a Complete and Utter F**k Up: 47 1/2 steps to lasting underachievement...
How to be a Complete and Utter F**k Up turns the concept of self-improvement on its head. It brings together 47 and a half leading ideas in personal and business development, and offers a total antidote to the motivational, gung-ho, over-enthused tone of all the usual self-improvement guides....
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Key Strategy Tools, How to be Complete, Emotion by Design, Scale Millionaire 4 Books Set
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