The Psychology of Price: How to use price to increase demand, profit and customer satisfaction

Name: The Psychology of Price: How to use price to increase demand, profit and customer satisfaction
Brand: Leigh Caldwell
SKU: VRT-3644
Price: 99.99 GBP
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by Leigh Caldwell Publisher: Crimson Publishing; 1 edition

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£99.99

SKU VRT-3644 ISBN 9781780590073 Author

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Condition: BRAND NEW
Format: Paperback

Explaining the science behind pricing, The Psychology of Price has practical, jargon-free advice on pricing strategies and techniques that can be immediately applied. Includes a toolkit to work out the price point for any product plus expert tips to help businesses understand consumer behaviour and achieve higher sales.

9781780590073

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The Psychology of Price: How to use price to increase demand, profit and customer satisfaction

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